Copywriting for the Internet -

"I Use These Products Myself, and Recommend Them to You!"


  • Copywriting is the single most important component of your online business.

  • You can have a flashy, interactive web site with a high "wow" factor. But no one buys anything until the words they read convince them to open their wallet and get out a credit card.

  • The resources listed below will help you get up to speed very quickly on writing web copy.

  • If you have questions or recommendations, please contact me at webmaster@ronprefers.com

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Ron Jones
Alpharetta, GA

 Who am I
Make Your Words Sell Ken Evoy and Joe Robson have collaborated on a book that will take you step-by-step through the process of writing web pages that are compelling, interesting and speak directly to your target customer. If I could only recommend one web copywriting book for the beginner, this would be it.
The Step-by-Step Copywriting Course Karon Thackston has been writing great copy for over 20 years. Her Step by Step course will teach you how to write to the four basic personality types (think Myers-Briggs & DISC) for the greatest benefit.
Power Copywriting for The Internet Bob Serling is a world class copywriter who publishes a newsletter calld "The Direct Marketing Insider." Power Copywriting for The Internet is a 32-step roadmap for writing your web copy.
Million Dollar Emails Yanik Silver has written a course in email marketing techniques that will help get your sales message across to subscribers on your list.
Ultimate Copywriting Workshop Yanik Silver's BIG homestudy course. It's over 1400 pages long, and takes you by the hand as you travel up the learning curve. He is passionate about his subject and it shows.
Instant Sales Letters For those who simply don't have the time to learn. Yanik has put together a site that will let you plug in your product benefits and will build a sales letter for you!

(c) RonPrefers.com 2006